Emerald Life agrees exclusive sponsorship deal with league champions London Falcons FC – the inclusive, gay-friendly football club
Emerald Life, the award-winning insurance provider focused on diversity and inclusion, today announces a major partnership with gay-friendly London Falcons FC.
London Falcons, who last month were crowned London Unity League champions, will debut new 2017/18 home and away strips as part of the sponsorship deal with Emerald, and thanks to the long-term partnership, will develop a new team to join an additional league in 2018.
Players from the club will be part of Emerald’s Family & Friends Program which opens the doors to discounts across Emerald products and access to special offers, Emerald will also work with the Falcons to continue to raise funds for important causes close to the team’s hearts.
Anybody with an interest in joining the Falcons or finding out more about the team, can either visit their website, or pop along to their training session for free at Kennington Park on July 11th at 8pm.
Heidi McCormack, CEO of Emerald Life said: “Supporting grassroots, equality-facing initiatives that have a measurable impact addressing under-representation is what we do at Emerald. When the opportunity to support the Falcons came our way at the end of last season, we saw this as a great way to work with an organisation that embodies those values. We are proud that they are league champions and very excited to be supporting the Falcons as they enter their 12th year of driving change in sport.”
Peter Ransom, Manager, London Falcons FC added: "Sports and social groups are at the heart of any community. We started up London Falcons in 2006 with the aim of creating a diverse, inclusive space where gay and bisexual men feel comfortable to play football in a mixed, welcoming environment. Eleven years later we're stronger than ever and were proud to lift the league title in 2016/17. However, running a club does cost a lot of money - be it pitch hire, referees, training equipment and, of course, the kits. I was delighted to meet Steve and Heidi at Emerald Life who have shown real enthusiasm to get involved and not just to sponsor the Falcons but also to help us push on and succeed with our aim of developing an additional team and entering a mainstream Saturday league in 2018/19."
Brady Kingston, Captain London Falcons FC: "I had been out of football for 7 years. Learning about the Falcons team came at the right time last year summer and I couldn't wait to attend the first training session. From the first few minutes I knew I found a team full of characters and good players. As well as playing football I've always had an interest in coaching which the club have supported me with. Not only has my love for the game come back but being a Falcon introduced me to many great people who I'm lucky enough to now call friends. Outside of football we meet up regularly for nights out and socials which lead to quite a few sore heads! I'd encourage anyone looking for a team to attend one of our training sessions to meet up with the lads and see what we're all about. I did this time last year and haven't looked back since!"